Boost your donations!

Rapid Donor Insights You receive actionable insights into donor growth opportunities immediately.

AI-enabled segmentation Proven machine learning models segment your fans and donors into campaign ready segments.

Seamless outreach Upload scored leads and segments directly into your CRM or outbound campaign platform.

Donations dashboard

Execute campaigns faster and confidently

Rapid Donor Insights

Upload your data

Take control of the analytics process. Upload a data extract from your donation system and confirm data fields.

Instant Summary Insights

Within seconds of upload, review insights of your donors’ history that you can validate, share, and plan campaigns.

Select Donation Flash Play

Choose the API analysis that supports your fundraising objectives. Each Flash Play will produce multiple micro-segments of donors for targeted campaigns, as well as other key insightful metrics.

Get Started Today

Contact Fanalytical to use AI to grow your donations.

Upload your data

Data Requirements

We have simplified the onboarding process to make it fast and convenient for you.
Just drop the file, we handles the rest. And we don't require any PII, so there is no risk.

To upload your data, simply select the file that contains a single transactional data set. Transactional data sets have a single record (or row) for each transaction executed. A unique transaction ID is required for each record.

Our application will guide you through matching your columns with our internal data schema, identifying potential errors as early as possible.

  • Data points. Only six columns - or data fields - are required for donation analysis.
  • Historical. Our system instantly analyzes five years of transaction history.
  • Security. Remember, no personally identifiable information (PII) is required for the analysis.

Below is a short list of required fields as well as optional fields to ensure a quality analysis. If you or your team needs help generating this information, do not hesitate to contact our data experts at (No fees for our implementation support)

Transaction IDrequired
Account IDrequired
Fiscal Yearrequired
Fund Namerequired
Postal Codeoptional
987324590234522023-04-122452022Annual Fund27614
457659134A-21348962020-07-207352021Annual Fund
275140010c000024PQ8tAAG19911202021Scholarship Fund
00878995246622018-12-021202021Basketball Fund19063
We have prepared a sample file for you.

Instant Summary Insights

From zero to hero

In moments, you will have a custom dashboard with visual insights which revel hidden revenue opportunities in your donation data.

Your custom dashboard displays department-level historical donor performance and uncovers growth potential. Your dashboard contains performance related KPIs and eye-popping visuals.

  • KPI screenshot

    Key performance indicators. This section highlights and characterizes your donor accounts. You'll find some basic information, like the number of donors, to help you better understand your giving base. We have also included more advanced KPIs based on our proprietary AI models to give you a deeper understanding of your donor behavior.

  • Sanky plot screenshot

    Easy to understand plots.See your donors in a new way. Donor performance visuals capture key trends on your donor base. These charts can help you understand donation trends and opportunities.

Select Donor Flash Play

Execute campaigns confidently

Run campaigns with the confidence of data-backed analysis, replicability, and explicit performance reviews.

Contacting your donor base and communicating the same message can be time consuming and sometimes detrimental. At Fanalytical, we have thought about that and created a series of donation Flash Plays that will help you micro-campaign your donor base, grouping donors based on past and/or predicted behavior. We help you achieve the best results possible based on what the data you have tells us.

Year End Giving


As the year draws to a close, it is vital to secure end-of-year donations and finish your advancement efforts on a high note. Fanalytical's Year-End-Giving segmentation analysis categorizes your fans and donors into twelve unique segments, including identifying which donors are most at risk, as well as those are most likely to give even more than last year. With Fanalytical's AI-driven micro-campaign segmentation strategy, you can optimize your end of year donation performance by reaching the right donor with the right message.

Scholarship Endowment


Your athletic department or booster club creates opportunity for student-athletes through its endowed scholarship funds. Fanalytical's Endowment Segmentation analysis increase contributions by segmenting their donors into different groups based on factors such as demographics, interests, and giving history. We enable more effective and impactful targeted fundraising campaigns with outreach based on sport interest, giving history or demographic factors. With Fanalytical's AI-driven micro-campaigns will increase scholarship endowment contributions and reduce department costs.

Capital & Facility Projects


Coaches and athletics leaders recognize that campus facilities and amenities are crucial for recruiting, training, and competing. Fanalytical helps secure the resources necessary to design and build world-class facilities which provide a competitive advantage and create an incredible game-day atmosphere. Our data analytics tools for capital fundraising increases your contributions through an integrated strategy to identify major and high-potential donors, segment donors to enable targeted fundraising campaigns, and measure and track progress and impact of your fundraising efforts.

No Credit Card Required to Get Started

We're confident that together we can deliver immediate revenue impact.

How confident? Results first, fees later.

Ideal account segment


Unlock leads in your highest revenue opportunity donor segment.


Get started for free

All free tools, plus:

  • Identifies accounts and predicts revenue potential for twelve donor segments, including:
  • Maximizer: High probability to increase their contribution at year end
  • At Risk: High likelihood of lost support without outreach
  • Renewal: Missed their typical level or timeframe
  • Win Back: Downward trending contributions.
  • Account and revenue KPIs and visualizations to speed decision making on ideal segment
  • Account review with our Analytics team to select and campaign to ideal segment
  • Simple, Convenient, & Fast: Self-service onboarding, no PII, results under 24 hours, and no upfront fees.

Attain campaign goals


Maximize total year end revenue through integrated outreach campaign for all segments.


Get started for free

Everything included in Bullseye, plus:

  • Maximizes year end donations by unlocking all accounts segments
  • Access leads across twelve donor segments, including segments described at left, and expanding into additional segments such as:
  • Level Up: Potential for higher annual gift
  • Lapsed: Likelihood to give again
  • Stretch: Potential to reach next giving tier
  • Finish Line: Pattern of contributing in final days of campaign
  • Expanded tools integrate campaign strategy across multiple touchpoints
  • Account review to discuss segment-specific campaign strategies and messaging content
  • Simple, Convenient, & Fast: Self-service onboarding, no PII, results under 24 hours, and no upfront fees

Maximize revenue year round

Fundraisers Advantage

Full year department advancement optimization and campaign engagement tools.


Contact sales

Everything included in FlashPlays, plus:

  • Data analytics and donor engagement tools supporting full year advancement campaigns
  • Analysis and lead generation for multiple giving campaigns, including:
  • Annual fund and Day of Giving segmentation strategies
  • Athletic scholarship endowment fund maximization
  • Sports-specific operating budget identification
  • Facility and capital projects campaign optimization
  • Data integration and ingestion through automated data feeds
  • Fund-specific revenue dashboards and campaign performance visualizations
  • Measure ROI with campaign attribution and marketing visualizations

Descriptive Analytics

Know your fans with Fanalytical's data warehouse-less descriptive analytics.


  • Self-service onboarding
  • Only six required data points, PII required
  • No data warehouse required
  • Understand historical performance by account, event or fund
  • Account and revenue KPIs
  • Year-over-year charts and graphs

Looking for more?

We offer enhanced platforms and service bundles to teams and organizations that require deeper integration and tailored services. Contact our sales team to learn about our embedded services and create your personalized plan today.

Contact us

Get Started Today

Contact Fanalytical to use AI to grow your donations.